For the past two years, retailers have demonstrated their agility to respond to the new consumption habits generated by Covid. Among other things, they have been able to absorb the explosion of e-commerce and mobilize their teams to offer faster, remote or contactless solutions (click and collect, contactless payment), which simplify purchasing paths and promote conversion, both online and in store. Consumers have also become familiar with new payment methods (deferred payment or BNPL, QR codes, etc.) and now want to take advantage of the benefits of digital in-store. What new challenges will retailers face in 2022, while the economy remains under pressure? Jean-Michel Chanavas, CEO of Mercatel*, reviews the 2022 trends.

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