I have been passionate about the construction of information, media and human contact for 20 years. I work for nuggets, start-ups, listed companies or independent organizations that I support on a daily basis in their communication and positioning issues. For them, I craft  a close relationship between brands and media / influencers.

Main areas of expertise

  • Both B2B & B2C, as long as we are talking about innovation!

What I prefer

  • Take the market pulse, analyse it to create the best fitted positioning.
  • Together with the team, fine-tune each communication angle, key message and differentiators to create sustainable media campaigns.
  • Build long lasting and trustful relationship with all stakeholders.
  • Help others to shine, while remaining in the shadows.